Trends we're tracking, strategies we're testing, and lessons we've learned building social-first brands across 31 countries.
The UK is one of the most saturated social media markets on earth: 55.5 million social media user identities, spending 16 hours 13 minutes a week across 6.2 platforms.
SocialDiscover the latest Instagram statistics for 2026. Learn about user demographics, advertising performance and emerging trends, with actionable insights for marketers.
SocialExplore the latest Facebook statistics for 2025. Get actionable insights on how Brits use Facebook and what these trends mean for your social media strategy.
SocialDiscover the most up-to-date LinkedIn statistics for 2026 with a focus on the UK. Explore insights on LinkedIn’s user growth, ad reach, and engagement trends to power your B2B marketing strategy.
MarketingExplore The Ultimate Guide to WhatsApp Business Statistics (2026). From 98% open rates to 3.2B active users, see why WhatsApp is a marketing powerhouse.
SocialDiscover the latest Podcast statistics for 2026. Learn about user demographics, advertising performance, and emerging trends.
SocialDiscover the latest YouTube statistics for 2026. Learn about user demographics, advertising performance and emerging trends.
SocialDiscover essential TikTok statistics for 2026. Understand how Brits engage with TikTok and what it means for your brand.
SocialExplore the latest influencer marketing stats for 2026. Discover global and UK market sizes, spending forecasts, consumer behaviour, trends and compliance tips.
SocialDiscover the latest Reddit statistics for 2026. Learn about user demographics, advertising performance, and emerging trends.
SocialDiscover the latest Spotify statistics for 2026. Learn about user demographics, advertising performance, and emerging trends.
SocialDiscover the latest ChatGPT statistics for 2026. Learn about user demographics, advertising performance and emerging trends.
BrandExplore a list of the best brands in the UK and globally, ranked by YouGov's 2026 official survey of over six million consumer surveys.
SocialDiscover the latest Pinterest statistics for 2025. We explore global monthly active users, revenue growth and why 61% of UK Pinners make purchases after seeing branded content.
SocialExplore the latest Snapchat statistics for 2025. Understand UK usage, global growth, demographics, and engagement to inform your marketing strategy.
BrandExplore 35+ powerful branding statistics for 2025. Uncover consumer psychology to sharpen your brand strategy.
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Industry NewsExplore 35+ powerful social media statistics for 2025, from TikTok to LinkedIn. Uncover trends, growth data, and engagement insights to sharpen your digital strategy.