What's the difference between UGC and creator UGC?

Both describe creator-made content, but 'creator UGC' typically refers to commissioned, briefed work with usage rights — versus organic fan content. We manage both.

Can we use the content in paid ads?

Yes. We secure full usage rights as standard, so every asset can run as paid creative via whitelisting, Spark Ads, or partnership ads.

SERVICE · CREATOR UGC

Creator UGC

End-to-endOne team

Start a brief See all services

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OUR WORK · IN MOTION

RECENT WORK

Hand-picked case studies where creator ugc did the heavy lifting. Every metric is real.

See every case study →

FAQS

Things People Ask

Got A Brief?

let's make something incredible

Start a Conversation hello@ourownbrand.co

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SERVICE · CREATOR UGC

Creator UGC

End-to-endOne team

Start a brief See all services

SCROLL FOR THE DETAIL

OUR WORK · IN MOTION

RECENT WORK

Hand-picked case studies where creator ugc did the heavy lifting. Every metric is real.

See every case study →

FAQS

Things People Ask

Got A Brief?

let's make something incredible

Start a Conversation hello@ourownbrand.co

Creator UGC

Tiktok Shop Summer Sale

Melona's UK fans were already doing the marketing. We gave them somewhere to gather, and engagement jumped 7,800% in two months.

Ann Summers' social had been in decline for over a year. We took full creative ownership, reset everything, and turned it around. Now: five consecutive months of net positive growth, shares up 1,700% and clicks to site up 201%.

Things People Ask

Got A Brief?

Creator UGC

Tiktok Shop Summer Sale

Melona's UK fans were already doing the marketing. We gave them somewhere to gather, and engagement jumped 7,800% in two months.

Ann Summers' social had been in decline for over a year. We took full creative ownership, reset everything, and turned it around. Now: five consecutive months of net positive growth, shares up 1,700% and clicks to site up 201%.

Things People Ask

Got A Brief?