# Short-Form Video

> TikTok, Reels, Shorts — platform-native video at pace and scale.

Source: https://ourownbrand.co/services/creative/short-form-video  
Updated: 2026-06-19

## FAQs

### What do I actually get each month?

A set number of native short-form videos — TikToks, Reels and Shorts — built from hook-led scripts, shot or sourced, edited into multiple cuts, and delivered ready to post. We agree the volume and format mix up front, then produce on a steady cadence.

### How is pricing structured?

We price on a monthly retainer tied to output and complexity — how many videos, how they're produced, and how much rapid-response work you want. Studio-shot and creator-led cost differently. We scope it together so you know your monthly number before anything starts.

### Do you write the hooks and scripts, or do we?

We do. Hooks are the whole game in short-form, so scripting is core to what you're paying for. We write hook-led scripts built around your audience and the platform, then refine off performance. You approve everything before we shoot.

### Do we need to appear on camera?

No. We work creator-led with talent we source, studio-shot product and graphic-led formats, or a mix. If you or your team want to be on camera, brilliant — we'll direct you. If not, we build a format that doesn't need you.

### How fast can you turn around trend content?

Batched content is planned and shot on content days, so it's steady and predictable. Rapid-response trend pieces are a separate track — when something's moving, we can script, cut and deliver inside a day or two so you're in the moment, not late to it.

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Our Own Brand (OOB) is a social-first creative agency in London, founded in 2018: social, creative, influencer, brand and paid social for 200+ brands. Two UK Social Media Awards 2026 wins. Brief us: https://ourownbrand.co/contact · hello@ourownbrand.co · More for agents: https://ourownbrand.co/agents.md
